Monday, August 28, 2006

Problogger: Essential Books for Bloggers

Darren Rowse, the problogger, has compiled a list of Essential Books for Bloggers after some feedback from his readers. There is a full list of almost 70 recommended books broken down into 5 cateogries - Blogging, Copy Writing, Business, Marketing, Creative Thinking & Miscellaneous.

While some of you may perceive blogging is just, well, blogging, to really market your blog and be successful at it, you need a fair knowledge of other business fields such as marketing and branding, hence the recommended non-core blogging books. Besides, it's always good to learn these topics for your own use or career, even if you're a weekend blogger...

Given below is an except of a few of the books, for the full list you can check it out
here.

Blogging

  • Blog Marketing
  • Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
  • The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right


Copy Writing

  • Zen in the Art of Writing
  • Write It Right: The Ground Rules for Self-Editing Like the Pros
  • 1000 Most Important Words


Business

  • The Art of War: The oldest military treatise in the world
  • Raving Fans: A Revolutionary Approach To Customer Service
  • Never Eat Alone: And Other Secrets to Success, One Relationship at a Time


Marketing

  • All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
  • The Little Red Book of Selling: 12.5 Principles of Sales Greatness
  • Life After the 30-Second Spot: Energize Your Brand With a Bold


Creative Thinking

  • Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
  • Lateral Thinking: Creativity Step by Step (Perennial Library)
  • Artist’s Way: A Spiritual Path to Higher Creativity

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